Search Engine Optimization Overview
What is Search Engine Optimization?
Search Engine Optimization (Seo) is a process of improving internal and external factors to improve your website ranking so that you will get more traffic to your website.
SEO play a very important role in internet marketing. This is really challenging and not a very simple job. SEO requires knowledge of web programming, business ,sales and good content writing.
The competition is high, so it needs a very good and proven methodology and strong dedication to achieve good ranking.
This is an ongoing effort. Search engine ranking results changes week to week due to high competition and so maintaining your good position will again be one more challenge.
SEO primarily consists of on page and off page optimization.
Some of the key points for on page optimization: good content, title tag, metatags, keyword density.
Some of the key points for off page optimization: backlinks, social media presence, social bookmarking.
|